Echinacea purpurea
Colors range from vibrant purple to pale, petals stand out crisply from center. This purple coneflower can take on clay and other heavier soils.
 
A butterfly magnet, especially large buterflies like Monarchs, Viceroys, and Swallowtails who prefer to rest on sturdier plant surfaces to nectar. 
 
Pollinator / Bloom Window:
Middle